The Story

Radicalia has lived in my head for years.

 

25 years after stepping into design school at 17, after designing for countless clients and industries, I’m finally designing for myself. This was born from a need to create something real. Something that feels like me.

 

As a first-generation Mexican American, a designer, a mother, and a business owner raised in Southern California, my life has never been just one thing and neither is this brand.

 

This is for the ones who hold it all. Who carry culture, family, faith, and everything in between. Every design comes from that place. For every version of you.

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~ Adriana